NY 2003

Putting Knowledge to Work®
June 7-12, 2003

new york scenes

Sponsorship Opportunities

"I want to be a part of it, New York, New York"

Next June, take a bite out of the Big Apple with the Special Libraries Association at the annual conference, to be held in midtown Manhattan, near Times Square, Rockefeller Center, Radio City Music Hall, and the Stage Deli. The city that could not be daunted is as lively as ever. The lights of Broadway are radiant, the Statue of Liberty still stands to greet newcomers to our shores, and the hotels remain the poshest in the world.

You and your company have an excellent opportunity to show your support of New York and of SLA through the various sponsorships available at the annual conference, especially the partnership levels instituted to reflect the variety that the city offers. Marketing has gone beyond advertising, to the recognition that it is better, in the long run, to build relationships. Sponsorship can help you do that. Do not be left behind.

For more information please contact
Lynn Smith

Special Libraries Association
1700 18th Street, NW
Washington, DC 20009
Phone: 202-939-3670
E-mail: lynn@sla.org


Major Conference Partner ($100,000 and up)
Benefits
Gold Level ($50,000)
Benefits
Opportunities
Silver Level ($25,000 to ($35,000)
Benefits
Opportunities
Bronze Level ($12,000 to $17,500)
Benefits
Opportunities
Park Avenue Level ($7,500)
Benefits
Opportunities
Rockefeller Center Level ($4,500)
Benefits
Opportunities
Empire State Building Level ($2,500)
Benefits
Opportunities
Tote Bag Inserts ($2,000)
details

Big Apple Sponsorships ($2,500 to $7,500)
Benefits
Opportunities
 

Platinum Major Conference Partner     $200,000
Major Conference Partner                    $100,000
SLA works with its major conference partners to create a customized package of sponsorships that will create very high visibility before, during, and after the conference. $25,000 is the partnership fee in addition to event sponsorships.

Benefits for Major Partners
Major Partner signage
Pre-conference and post-conference attendee mailing list
Full page, four color sponsorship announcement in the preliminary and final conference programs.
6 individual SLA memberships
6 full conference registrations for staff
Premium booth placement in 2003 exhibit hall
Major Partner badge ribbons for booth staff and major partner lapel pins; Major Partner appreciation award presentation at Awards Gala, Major Partner booth signage
Press release
Link from Web site


1. ALL CONFERENCE EVENTS IN THE EXHIBIT HALL
Host a special event that will make a lasting impression on attendees, complete with NY theme, and NY-style hospitality. We can customize your event with entertainment, and help you custom brand it, too. We'd be happy to work with you!

a. Ribbon-Cutting Ceremony     $20,000
8:00am on Monday. Sponsor the festive exhibit hall ribbon-cutting ceremony, with a cool New York musical group, and a chance for one of your executives to greet attendees from the podium. Includes champagne toast and a $5,000 cash prize drawing at 9:00am at sponsor's booth.

b. Monday Breakfast     $85,000
8:00am - 9:30am Precedes keynote by Pulitzer Prize winning author David McCullough. All conference attendees are invited. Additional benefits: 6 full conference registrations for staff; full page color promotion of the breakfast in Information Outlook and more.

c. Tuesday Cocktail Reception     $100,000
5:00-6:30pm All conference attendees are invited. Additional benefits: 8 full conference registrations for staff; full page color promos of the reception in Information Outlook; and more.

d. Wednesday Breakfast     $85,000
8:00am - 9:30am Precedes keynote address by former secretary of state Madeline Albright. All conference attendees are invited. Additional benefits: 6 full conference registrations for staff; full page color promotion of the breakfast in Information Outlook and more.

e. Coffee Break (3 available)     $12,000
Exhibit Hall events will receive special promotion in Information Outlook, on the Web site, and in the final conference program, and on conference signage. Food and/or beverage stations will be placed next to sponsor's booth.

2. Awards Reception     $50,000
Sunday, 5:00pm - 7:00pm. Sponsor has the option to give a greeting from the podium and/or provide a logo item to each guest. Additional benefits: 4 full conference registrations for staff; full page color promotion of event in Information Outlook: tickets for eight and more.

Benefits for Gold Level (#2)
3 28 x 44" signs and additional signage as appropriate
Pre-conference and post conference attendee mailing list
6 Individual 2003 SLA memberships
Logo listing in preliminary and final conference programs
Priority Booth Placement in 2003 Exhibit Hall
Gold Level badge ribbons for booth staff; Gold Level Conference Partner Appreciation Award; Gold Level Conference Partner Booth Signage
Press release inclusion, hyperlink from Web site, logo signage in registration area

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3. Monday Keynote Speech and Opening General Session SOLD

4. Tuesday Keynote Speech and General Session     $35,000
Stewart Brand, is a noted futurist, author and entrepreneur. He founded the Whole Earth Catalog
and the well-known on-line discussion phenomenon, The Well. He is author of Two Cybernetic Frontiers, and The Media Lab: Inventing the Future at MIT.

5. Registration     $25,000
*Option to sponsor badge lanyards All Costs

Benefits for Silver Level (#3-#5)
2 28" x 44" signs with color corporate logo and additional signage as appropriate
4 Individual 2003 SLA memberships
Logo listing in preliminary and final conference programs
Priority Booth Placement in 2003 Exhibit Hall
Silver Level badge ribbons for booth staff; Silver Level Conference Partner Appreciation Award; Silver Level Conference Partner Booth Signage
Press release inclusion, hyperlink from Web site, logo signage in registration area

6. SLA CE Courses     $17,500
CE Courses, offered on Saturday and Sunday, are designed to promote the Competencies of Special Librarians of the 21st Century.

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7. Leadership Reception     $15,000
Sponsor a reception for all division and chapter chairs, the SLA Board of Directors, and other SLA leaders, immediately following the Cabinet Meetings.
*Option for executive to greet leaders from the podium during the reception

8. Taxi Vouchers     $15,000
Sponsor taxi vouchers for traveling back and forth from the Marriott to the Hilton on Monday, Tuesday and Wednesday. Attendees will get vouchers at your booth!

9. SLA Marketplace     $12,000
Sponsor the busy SLA marketplace and bookstore, located in the main area of the conference.

10. NY City Map and Conference Guide     $12,000
Every conference attendee will receive an 8.5 x 11" customized color map of the Manhattan streets closest to SLA's conference hotels in their tote bag. Your corporate logo will appear on the front and back, along with other important conference information. Upgrade to a 26.5 x 16.875 with area restaurants, retail, and sightseeing listings, in much more detail: $15,000.

11. Leadership Development Institute        $12,000
SLA's newly elected chapter and division leaders receive leadership training in how to run their chapters and divisions. *Option to sponsor portfolios for participants All Costs

12. Member Lounge     $12,000
Provide a valuable member service - a place for conference attendees to relax for a while between sessions. Lounges will be located at the Marriott and the Hilton.
Attendee Massage       $12,000
Neck and foot massages for weary conference attendees have become popular at conferences all over the country in the last years. Sponsor professional massages in SLA's member lounges.

13. Hot Topics Series     $12,000
SLA will continue its successful Hot Topics Series this year with three sessions on the most urgent issues facing information professionals today.

Benefits for Bronze Level (#6 - #13)
2 28" x 44" signs with color corporate logo and additional signage as appropriate.
2 Individual 2003 SLA memberships
Logo listing in preliminary and final conference programs
Priority Booth Placement in 2003 Exhibit Hall
Bronze Level badge ribbons for booth staff; Bronze Level Conference Partner Appreciation Award; Bronze Level Conference Partner Booth Signage
Press release inclusion, hyperlink from Web site, logo signage in registration area.

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14. Virtual Conference Sessions     $7,500
SLA will hold several sessions accessible to virtual attendees and on-site attendees.

15. On-line Conference Program     $7,500
Your corporate logo will appear on every page of the SLA Web site annual conference program planner with link - one of last year's most popular Web pages!

Benefits for Numbers 14-15:
All of the benefits for 16-23 plus
Press Release Inclusion
Link from SLA conference Web page
50% discount on tote bag insert

16. Info-Expo Guide     $5,500
This is the guide to all of the products and services available in the exhibit hall. Sponsorship includes black and white full-page sponsorship acknowledgment on the back cover. Info-Expo Guide will be place in the tote bag of every conference attendee.

17. Saturday Night Tours of The Big Apple     $3,500
Many conference attendees sign up for this annual tour of the host city. Because it's the Empire State Building, Times Square, and Central Park, this year's tour is sure to be very popular.
*Option to hand out advertising materials as buses are loaded.

Benefits for Numbers 16-17:
All of the benefits for 18-23 plus
1 28x44" sign with color corporate logo
Hyperlink from Web site
Logo recognition in preliminary conference program (Deadline: Dec. 1, 2002)
35% discount on tote bag insert

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18. Fellow's Reception for First-time Attendees     $2,500
SLA's Fellows host a reception for first-time conference attendees. The reception is usually attended by 150+. This is an excellent way to introduce your company name to new SLA members and prospective members.

19. First-Timer's Guide to Annual Conference       $2,500
This year, SLA is creating a printed guide to help first-time attendees take advantage of all that SLA has to offer at its annual conference. The first-timers guide will be given to all first time attendees at the registration desk.

20. President-elect's Reception for Students         $2,500
SLA's President-Elect hosts a reception for MLS students attending the conference on Sunday, June 10. *Option to provide cups with corporate logo All Costs

21. Alumni Reunion for Library Schools                $2,500
Every year, SLA hosts a reception for alumni of library schools all over the country whose programs are no longer active. The reception is expected to draw 300 attendees in New York.

22. Division Cabinet Meeting     $2,500

23. Chapter Cabinet Meeting     $2,500

Benefits for Numbers 18-23:
2 22x28" signs with color corporate logo
Logo recognition on SLA conference Web site
Logo recognition in final conference program (Deadline: March 15, 2003)
Logo recognition in conference registration area
15% discount on tote bag insert

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TOTE BAG INSERT DISCOUNTS AND BIG APPLE SPONSORSHIPS
Tote Bag inserts must be ordered by April 15, 2003
Your company can also get a GREAT VALUE by becoming a sponsor of the entire conference, not an individual activity, through BIG APPLE sponsorships. In addition to signing on as a conference sponsor, a BIG APPLE sponsors get a great discount on tote bag inserts.

Tote Bag Inserts     $2,000

Park Avenue Level     $7,500
Logo recognition on conference registration area signage for BIG APPLE sponsors
Logo recognition on conference Web site with hyperlink to corporate home page
Logo recognition in the preliminary conference program (Deadline: Nov. 1, 2003)
Logo recognition in the final conference program (Deadline: March 15, 2003)
50% Discount on tote bag insert or $1,000

Rockefeller Center Level     $4,500
Logo recognition on conference registration area signage for BIG APPLE sponsors
Logo recognition on conference Web site
Logo recognition in the preliminary conference program (Deadline: Nov. 1, 2003)
Logo recognition in the final conference program (Deadline: March 15, 2003)
30% discount on tote bag insert or $1,300

Empire State Building Level     $2,500
Logo recognition in conference registration area signage for BIG APPLE sponsors
15% discount on tote bag insert or $1,700

Tote Bag inserts must be ordered by April 15, 2003 and be at the CE South Warehouse by May 1, 2003 or we cannot guarantee insertion. Shipping information for CE South's warehouse will be available in Spring, 2003.

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Contact: Lynn Smith

Special Libraries Association
1700 18th Street, NW
Washington, DC 20009
PHONE: 202-939-3670
E-mail: lynn@sla.org FAX: 202-265-9317

 




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