Information Outlook, Vol 6, no. 12, December 2002
 | Raising the Bar for 2003
As is typical when the year draws to an end, we have an opportunity to reflect on how to make the coming year better.
At SLA, we have been focused primarily on the latter—how to raise the bar in 2003 for the programs and services we offer. As you might recall from the June Executive Outlook column, we have instituted a "customer-centric"
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This approach is cohesive, systematic, repeatable, and more likely to lead to a unified view. We seek to (1)focus outward; (2)produce a sharper, more compelling product; (3) tap a greater pool of talent and ideas; and (4)reduce the overall costs of running the association. As a result of our renewed commitment and your input, here is a sampling of what you can expect in 2003:
· An expansion of the SLA network of colleagues through more highly refined recruitment and retention activities, and the expansion of our virtual community.
· An annual conference packed with high-quality and energetic professional programs and social activities in "the city that never sleeps."
· A publications platform that includes information on topics you have cited as critical to your career development, including the value of information professionals, marketing your skills, future trends, and technology.
· The resurgence of the professional development program, which will focus on delivering the educational opportunities you deem vital to your career. The platform for 2003 delivers education to you at a reasonable cost through resident learning, virtual seminars, and co-sponsored courses at the local level.
· High-profile public relations aimed at increasing the general public's understanding of the importance and skill of the information professional.
· A continued effort to keep you abreast of key regulations affecting the profession through concise communications that boil down the issues into manageable, understandable, and actionable items.
· An online career services center that will include our proactive marketing of information professionals to corporations, academia, and government.
· Incorporating the results of the recent user satisfaction surveys into improved electronic information resources, services, and tools to advance the perception and role of information professionals within their organizations.
Our business plan for 2003 includes a diverse assortment of programs and services dedicated to your development and to the continued success of this association. I encourage you to participate in these activities and assess our performance as we seek to raise the bar for 2003.
Acting Executive Director
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