Social Business: Social Media Tools for Business and Competitive Research (Encore Presentation)
| Presenter: | Scott Brown, owner, Social Information Group |  |
| Date: | 15 March 2011 | |
| Time: | 1:00 p.m. - 2:30 p.m. ET | |
| Member Price | Non-Member Price | |
| US$ 49 | US$ 99 |
|
The registration limit has been reached. A recording of this webinar will be available for sale by April 1st. Thank you for your interest. |
Description:
Traditional resources for business, company, industry and competitive information can be complemented by the effective use of social media tools, such as LinkedIn, blogs, Twitter feeds, and social networking groups. This session will showcase tools and techniques that the researcher can use to find valuable and unique information you can't find anywhere else. We will conduct live demonstrations in finding company information, industry groups, and key executive information. We'll also look at ways you can find professional resources and connections to experts in the information field.
Critical Learning Questions:
- How does doing business research in social tools differ from doing research in "traditional" tools?
- What kind of information can I expect to find in social tools?
- What tools make sense for my search, and what techniques should I use?
- How do I connect with experts and expertise in social tools?
Who Should Attend:
Information professionals who conduct business, industry, company or competitive research, whether or not they are familiar with social networking tools. We will provide a short introduction to many popular tools. Information professionals looking to connect with professional groups in social tools are also encouraged to attend.
* Note: Participant registration limited to 100
About the Presenter:
Scott Brown is a former president of the Rocky Mountain chapter of SLA and owner of the Social Information Group, an independent information practice focused on the effective use of social networking tools for sharing and finding information. He is a founding CI Division board member and has held several positions in that division. He is an adjunct faculty member, teaching competitive intelligence topics, at San Jose State University in California and the University of Denver in Colorado. He also provides personal and professional coaching for information professionals. He received his library degree from San Jose State University in 1999, and holds a master's degree in Counseling from Regis University in Colorado. Scott can be reached by e-mail, and you can follow him on Twitter: @scbrown5 or @socialinfo.
Tech Notes
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