Ultimately, self-promotion works best if you are a good communicator and you have something of value to communicate.
BY DEBBIE SCHACHTER
I was recently invited to speak at a School of Library and Information Studies about my personal experiences working in special libraries and, in particular, about my thoughts on how to effectively use self-promotion to develop one's career. I did write a column, a couple of years ago, about self-promotion for the information professional and the importance of developing skills in this area.
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