Who's Who/Buyer's Guide

Each year, the information industry anxiously awaits the publication of the Special Libraries Association's Who's Who in Special Libraries and the Buyer's Guide. With a shelf-life of a year, information professionals consistently refer to these directories for industry contacts, and product, service and technology descriptions. Who's Who in Special Libraries includes information about SLA, its important decision-makers, chapter and division contacts, and other professionals shaping the industry. The Buyer's Guide, which is distributed with Who's Who in Special Libraries, is a comprehensive listing of products and services available to information professionals. Both directories are distributed to nearly 15,000 SLA members as well as sold directly to other information professionals and their organizations.

Who to Contact.

For information on advertising in Who's Who or the Buyer's Guide, contact Vivian Cohen at 1.301.963.3622 (phone), 1.301.869.8608 (fax) or vivian@sla.org.

Who's Who in Special Libraries Advertising Rates.

Full page	$1,700
1/2 page	$1,150
1/4 page	$750
Covers 2, 3 (four color only)	$2,800
Cover 4 (four color only)	$3,500

Full and half page advertisements are entitled to 5 FREE product and service listings in the Buyer's Guide and a 50-word maximum company description. Descriptions must be submitted electronically via e-mail to: advertising@sla.org.

Reservations	Aug. 2, 2000
Camera-ready art	Aug. 14, 2000

Your Company's Logo in Print and on the Web.

The 1999/2000 Who's Who will incorporate a new feature - the opportunity to place your company's logo adjacent to its free listing in the Directory of Manufacturers & Suppliers and the Buyer's Guide will be posted on the SLA web site, with hot links to your company's Web site available.

• B&W logo in print directory only ($350)
• B&W logo in print directory and color electronic posting with hotlink plus 5 FREE listings ($800)

Companies have the opportunity to purchase listings in the Buyer's Guide. Remember, advertisers purchasing full or half page of advertising space receive 5 free lisitngs in the Buyer's Guide. Purchasers of the B&W logo in the print directory in combination with the color electronic posting and hotlink on the Web also receive 5 free listings in the Buyer's Guide.

Space and Copy Deadlines.

Reservations	August 2, 2000
Copy	August 14, 2000