Uncovering the Digital Exhaust: Modern Competitive Intelligence

The potential for competitive intelligence to power new ideas is reaching greater heights.competitive intelligence

More information is available for the information professionals uniquely skilled to find it, and it’s becoming available faster.

What are industry leading businesses doing to capture your market? What core markets have they targeted? Most importantly, what are they planning to do next?

Be the breakthrough at your organization by attending Go Beyond Google: Gathering Competitive Intelligence on Wednesday, September 25, 1:00 – 2:15 pm eastern, part of the 6-session SLA Virtual Conference on Sept. 25-26.

register now.

Organizations today leave a “digital exhaust” that can be seen across the Internet.  While large publicly traded organizations leave a prominent exhaust pattern, small and medium-sized businesses also leave a smoke trail that can be followed to its source.
You can leverage this intelligence to improve account profiling, track the movements of competitors across an industry and across accounts, and get an overall view of the competitive landscape.  

Leave a Reply

  • #LISjobs Electronic Resources & Acquisitions Librarian | Eastern Washington University http://t.co/ZWU8KfUR1j #LibJobs
  • RT @SLANewEngland: RT @ces43: Interesting look at tech in Boston for those attending #SLA2015 via @BBCClick http://t.co/hRuqcZlt8v
  • Attend #SLA2015 for great sessions like "Ready, Fire, Aim: The Essential Steps Before a Knowledge Mgmt Initiative" http://t.co/c4sm2Kwmsf
  • RT @CondeLibrary: Find the hidden resources in your organization. Ask a librarian. http://t.co/bwAdmvHnLd via @FastCompany
  • Early Bird pricing for #SLA2015 in Boston ends April 17th. Register today and "Be Revolutionary!" https://t.co/4cwx6hVAGg
©2015 Special Libraries Association. All Rights Reserved