Uncovering the Digital Exhaust: Modern Competitive Intelligence

The potential for competitive intelligence to power new ideas is reaching greater heights.competitive intelligence

More information is available for the information professionals uniquely skilled to find it, and it’s becoming available faster.

What are industry leading businesses doing to capture your market? What core markets have they targeted? Most importantly, what are they planning to do next?

Be the breakthrough at your organization by attending Go Beyond Google: Gathering Competitive Intelligence on Wednesday, September 25, 1:00 – 2:15 pm eastern, part of the 6-session SLA Virtual Conference on Sept. 25-26.

register now.

Organizations today leave a “digital exhaust” that can be seen across the Internet.  While large publicly traded organizations leave a prominent exhaust pattern, small and medium-sized businesses also leave a smoke trail that can be followed to its source.
You can leverage this intelligence to improve account profiling, track the movements of competitors across an industry and across accounts, and get an overall view of the competitive landscape.  

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  • Our conference reg website is back up & running -- don't delay adding those ticketed events! https://t.co/znJGro32YK
  • Great analogy; thanks for sharing! [#SLA2016 Conference Conversation -- Q3: How is your role influential?] https://t.co/DEDDvvA6WZ
  • Making information accessible is definitely having an influence! #SLA2016 https://t.co/VDOC3pDWGI
  • We agree -- great description! #SLA2016 Conference Conversation https://t.co/tMPw6jEpHc
  • Correction to our #SLA2016 Twitter Chat announcement: @erikaandersen's Twitter Chat will be on MONDAY, June 6th, at 3p (ET). Don't miss it!
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