Search and Research

LinkedIn can provide a wealth of company and industry information. In these two sessions, we’ll focus exclusively on LinkedIn and go beyond the basic information available. We’ll look at newer features, such as Skills and News, and how you can incorporate these into your search and ongoing tracking of companies and industries. We’ll also look deeply at the advanced features on LinkedIn. You’ll walk away with a list of tactics for mining LinkedIn. We’ll also take some time to discuss using your privacy settings to protect your own information.

In session one, Scott provides an overview of the basic features of LinkedIn, and focuses on advanced People search feature, the use of profiles to find more company information and experts, best practices in finding, mining, and participating in Groups, and how to connect with experts in LinkedIn, including etiquette and best practices. Session two explores the LinkedIn features Skills and News. The presenter covers additional features you may not know about, LinkedIn’s tracking and alerts capabilities, and managing and protecting your own information through LinkedIn’s settings.

Presenter: Scott Brown, Social Information Group

Members	Access Parts I & II
Non-Members	Part I: $49.00 | Part II: $49.00 | Parts I & II: $79.00

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Traditional resources for business, company, industry and competitive information can be complemented by the effective use of social media tools, such as LinkedIn, blogs, Twitter feeds, and social networking groups. This session will showcase tools and techniques that the researcher can use to find valuable and unique information you can’t find anywhere else. We will conduct live demonstrations in finding company information, industry groups, and key executive information. We’ll also look at ways you can find professional resources and connections to experts in the information field.

Presenter: Scott Brown, Social Information Group

Members	Access the Webinar
Non-Members	Purchase: $49.00

Most people are familiar with Facebook, Twitter, LinkedIn, and YouTube, and how to find information in these tools. The presenter steers away from these relatively well-known social tools and looks at some unique and lesser-known tools and apps, and why you might want to use them for information and research. He also looks at a few tools that may be familiar, but which you may not have thought about for business, industry, and competitive information. Some of the tools covered are Meetup, Quora, Twubs, and Flickr and other image sharing sites. The session wraps up by briefly talking about the rise of mobile apps, and also look at the state of emerging tools in the social space.

Presenter: Scott Brown, Social Information Group

Members	Access the Webinar
Non-Members	Purchase: $49.00

Researching company information is vitally important to business information professionals and their clients. Unlike public companies, U.S. private companies are not required to disclose financial information nor are they regulated in the same way. This Webinar provides an extensive collection of sources and favorite search techniques for piecing critical information together about U.S. private companies using the Internet and traditional proprietary databases. You’ll learn where and how to search for the private company information.

Presenter: Amelia Kassel, MarketingBase

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