SLA PartnerTalk: Social Media in the Library: Discovering Best Practice
Access the recording of this free SLA PartnerTalk webinar, sponsored by Taylor & Francis.
The ways social media tools are selected and used in the library change regularly in an evolving digital and social climate. With so many tools available, multiple uses, and many librarians making use of these tools in their libraries, Taylor & Francis has produced a white paper that analyzes the challenges and opportunities presented by social media as a communications tool in the library. The white paper considers social media use in the library, the most useful social media tools, and the best applications of these tools in a library setting.
Use of Social Media by the Library: Current Practices and Future Opportunities is based on findings from focus groups in the U.K., the U.S. and India, in-depth telephone interviews, a Twitter party, and an extensive survey. Taylor & Francis looks forward to sharing its research findings with SLA members, including recommendations for best practices, with clear action points for implementation in a library setting.
About the speaker:
Stacy Sieck is the Library Communications Manager at Taylor & Francis Group and is responsible for managing the library marketing and communications activities for North and South America. She first joined Taylor & Francis in 2008 as the manager of the library and information science journals portfolio, and has implemented several open access programs, including Taylor & Francis’ Library & Information Sciences Author Rights Pilot Program, a zero embargo pilot program for the LIS author community. Prior to coming to Taylor & Francis, Stacy worked for Merion Matters, the media, marketing, and merchandising company behind the popular ADVANCE brand, as the editor of a medical magazine. Stacy can be reached at firstname.lastname@example.org.
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